Holdsworth Chocolates: A new range for Easter 2017

Holdsworth Chocolates is a family run business producing premium, exquisite handcrafted chocolates using only the finest ingredients, sourced both locally and from around the world. Based in Bakewell in the heart of the Peak District National Park, they supply some of Britain’s finest department stores including Harrods, Selfridges and Lewis and Cooper.

Easter is a peak time for most chocolate companies and Holdsworth Chocolates is no exception, so they commissioned us to design the packaging for their 2017 range.

Solution

Chocolate is a very competitive market and shelf space is at a premium. We carried out market research to identify their top selling lines, the latest trend in flavours and to determine how to stand out from the crowd.

Working closely with their Sales and Marketing, buying, production and distribution teams, we designed packaging for three different flavoured Easter Eggs and a range for children with seeds for them to grow long after their egg hunt!

Result

The range will be available on a shelf near you Easter 2017!